About Us

About LexGame

LexGame is the video games and esports legal team at Beijing Youlan Law Firm. The team was founded by Zicong Wang and brings together lawyers and other professionals with backgrounds in intellectual property, entertainment law, online services compliance and cross-border legal work.

We advise game developers, publishers and rights holders on commercial transactions, compliance and dispute resolution throughout development, publishing and live operations. We also assist overseas businesses with the legal issues involved in releasing, operating and protecting games in mainland China, and Chinese game businesses expanding into other markets. Where a matter involves the law of another jurisdiction, we coordinate with counsel in the relevant jurisdiction as appropriate.

Our Mission

We believe that emerging legal issues in the games industry call for rigor, professionalism and care. Games bring together creative, technical and commercial questions, and we approach each of them as a matter of substance.

How We Work

We start with your business, identify the legal issues that apply in mainland China, and support implementation through to release.

1

Understanding the Project

We start with the game itself: its genre and platform, its stage of development, the release model being considered, and the markets involved. This helps us identify which legal requirements are likely to apply.

2

Identifying the Legal Issues

We assess the project against the requirements that apply in mainland China, including publication and content requirements, contracts, intellectual property, data protection and the protection of minors, and explain how each issue may affect the release.

3

Supporting Implementation

We support implementation through contract drafting and negotiation, IP licensing, compliance documentation, and coordination with local partners and, where a matter involves another jurisdiction, with counsel in that jurisdiction.

Start a Conversation

Whether you are a game developer, publisher, or platform operator, we welcome the opportunity to discuss your needs. We provide professional legal support on intellectual property protection, compliance reviews, and cross-border business matters.

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